Each fall, the American Railway Engineering and Maintenance-of-Way Association (AREMA) hosts a conference for everyone in the rail industry. Wilson & Company uses this opportunity to thank their clients with dinner after sessions are done. Since there are many events surrounding the conference, it is important to have an invitation that stands out.
Wilson & Company, Inc., Engineers & Architects
What I did
Because the 2016 AREMA Conference took place in Orlando, Florida, I began with a sunset photo of the city and layered the information to allow for quick scanning of the important information with further details below. It is eye-catching and quick-to-read, making it easy to absorb among a sea of event information in their inbox.
Note: Due to a confidentiality agreement with the client, some information has been blurred in this image.